Lauded in this space just a month ago for clinging to its dot-com sponsor for a decade following the collapse of the tech bubble, the Insight Bowl suddenly finds itself set adrift, in a basket on a strange doorstep, with a note pinned on its blanket reading “free to good home, for money.” A quick adoption fact sheet, for those of you considering placing this lovable game under your organization’s banner:
• Family history: Less than ideal. Cousin to the famously corrupt Fiesta Bowl, and at times seems neglected by caretakers. The website is relegated to a folder on the Fiesta Bowl’s site, and should interested parties click through to buy merchandise, they’re redirected to the Fiesta Bowl store, which is (sorry, OU fans ) currently splashed with Cowpoke victory swag, wall to wall, with a lone lousy banner ad strung up for Sooners products.
• Trauma history: Relentlessly awful trophy. Aired for a time on the NFL Network. Has been known to lash out at the teams themselves. Has not received all its shots, but after hosting Tim Brewster two years in a row you’re pretty much inoculated against the big stuff.
• So why should I help? The Insight Bowl’s brief period of operation under the sponsorship of Domino’s qualifies it for Historic Pizza Bowl Protected Status, the secret NCAA bylaw that props up the BBVA Compass Bowl as a living monument to its predecessor, the Papajohns.com Bowl. If you or someone you know owns or operates Chuck E. Cheese or especially Showbiz Pizza, now is the time to contact the Arizona Sports Foundation. With your help, and that troupe of animatronic dancing bears, these rare bowl games can be preserved to delight new generations for however long it’s going to take to get a playoff off the ground.